Mitsubishi Triton achieves historical high sales with 1,521 units sold - highest market share of 34% for September 2021

KUALA LUMPUR 7 Oct – Mitsubishi Motors Malaysia (MMM) the official distributor of Mitsubishi Motors vehicles in Malaysia, announced historical high sales achievement for Mitsubishi Triton in the month of September 2021.

With the recent reopening of automotive industry since the lock down dated from June 2021, MMM is currently fulfilling the accumulated backlog orders, and successfully delivered a record high of 1,521 units with the highest market share of 34% within the pick-up segment for the same month.

Comparing to last year, Mitsubishi Triton sales performance increased by 5.1% within the first half of Financial Year 21 (April – September 2021), while overall company sales also achieved positive growth with a total of 6,907 vehicles sold.

This resulted in the company’s market share increasing from 1.7% (April- September 2020) to 3.9% (April-September 2021) of Total Industry Volume (TIV).

Mitsubishi Motors remains as the top three non-national automotive brands in Malaysia. (MMM’s Financial Year 2021 calendar is from April 2021 – March 2022)

The XPANDER is now Malaysia’s best-selling non-national MPV with close to 13,000 bookings since launch in November 2020 to date. Out of which, the company has already delivered 5,756 units to new owners, since its launch in November 2020.

Chief Executive Officer of MMM, Tomoyuki Shinnishi said, after a few months of challenging market situation due to the COVID-19 pandemic and lock downs, the team at Mitsubishi Motors is working with their best efforts to improve production, delivery timing, and to recover from backlog orders fulfilment for the XPANDER and Triton.

‘’We would also like to thank our customers who have shown us support and have been patient with us. As the nation moves towards the endemic era and with the resumption of the automotive supply chain and showrooms opening, we are confident for optimistic sales numbers over the second half of our Financial Year,” he said.

He added, “In addition, we are continuously looking to improve and introduce new digital services. Soon we will be announcing a Home Delivery Service for customers who have purchased a Mitsubishi to have their brand new car delivered to their doorstep.

‘’This is to ease customer’s convenience in shopping online. We are also working very closely with our dealerships to ensure full SOPs are in compliance and only fully vaccinated staff are allowed to be on duty and serve customers,’’ said Shinnishi. – DagangNews.com