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Sarawak Tourism Board takes part in London's first virtual World Travel Market 2020

(Seated from left) STB CEO, Sharzede Datu Salleh Askor and Tour Operator, Philip Yong along with other STB officials and industry partners.

By MUHAMMAD ARIEF CHE SOH
arief@dagangnews.com

 

 

KUALA LUMPUR 9 Nov. - Sarawak Tourism Board (STB) along with nine (9) local travel and tour operators will virtually takes part in the the first-ever virtual World Travel Market (WTM), the leading global travel market held annually in London.

After 40 years of having a physical event, WTM London 2020 is hosting a completely virtual event from 9 until 11 November 2020.

STB CEO, Sharzede Datu Salleh Askor said, STB will be putting its best efforts to highlight Sarawak as a preferred tourism destination and its initiatives in embracing the new norms of the global travel industry in light of the COVID-19 pandemic.

“The pandemic will not be a hindrance on our tourism efforts. Although Sarawak could not physically be at WTM London due to current travel restrictions, we are ready to make our Sarawak Stand visible for the first time virtually. 

"I am honoured to be with all Sarawak delegates to virtually be a part of the WTM London, where we hope to learn, share our voice and thoughts with industry peers on reviving the tourism industry and its road map to recovery," she said in a statement today.

WTM 2020 which takes place from 7am until 10pm in London will concurrently allow access from 3pm until 6am Malaysia time. 

The virtual Sarawak stand @ WTM London is housed at the Pullman Kuching Hotel conference hall where STB and its industry partners will be present.

The main aim of WTM is to help recover, rebuild and shape the travel industry at a time when it needs it the most. 

The virtual event will focus on restoring and developing business connections, growing networks, branding and learning how to make a comeback.

Sharzede added, STB are continuously strategising and re-strategising to prepare and ensure comprehensive tourism recovery plans.

Joining the virtual Sarawak stand this year for the WTM 2020 are travel and tour operators from Kuching, Sibu and Miri namely Greatown Travel, Borneo Adventure, Amogha Tours and Travel, One Wayang Tours, Ecogreen Holidays, CPH Travel Agencies, Brighton Travel and Tour, Transworld Travel Services as well as Authentic Borneo Tours. - DagangNews.com